- California State Fair 2019
Video & Broadcast
- SAFE Credit Union TV
SAFE Credit Union TV
- Go Safely Speeding TV Spots
Go Safely Speeding TV Spots
- SMUD Clean Power City Video
SMUD Clean Power City Video
- Wellspace Health TV
Wellspace Health TV
- Go Safely
Go Safely
- California State Parks
California State Parks
- Be Alert Campaign TV
Be Alert Campaign TV
One of the most dangerous job in America, according the to the US Department of Labor, highway construction and maintenance needed a voice. Through multiple years of carefully researched communication with California drivers, today highway work zones are safer than they were a decade ago with annual fatalities having dropped more than 45%.- Born to Be an All Star
Born to Be an All Star
- Water Safety Campaign
Water Safety Campaign
Sure we make our kids wear them but, be honest, most life jackets are big, bulky and a serious deterrent to a good tan. And, with older males as the prime boat owners in California, the perception that life jackets aren’t macho or cool was another challenge to their use. But, the truth is, California’s most heroic men and women guarding our waterways – the California Coast Guard - where life jackets for their job everyday. Truth is, heroes where life jackets.- Pedestrian Safety Campaign
Pedestrian Safety Campaign
The average car weighs three tons. The average human doesn’t stand a chance.- Orchard Supply Hardware
Orchard Supply Hardware
- Repower the Tower
Repower the Tower
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Pizza Guys Adverts
Who doesn’t love Pizza? The Pizza Guys, a burgeoning franchise with a lot of heart and tasty ingredients, live for great pizza and sharing it with the world.- Togo’s Sandwiches
Togo’s Sandwiches
This 250-store sandwich chain needed a brand personality and social media presence that matched the passion of their raving fans. The novelty and humor of our “Big. Fresh. Meaty.” campaign, starring the Togo’s Logo, helped the brand break-through on a tight budget and increase awareness, consideration and generate 11 consecutive quarters of same-store sales growth.- Sacramento Kings
Sacramento Kings
For some, the Kings are the only thing they know about Sacramento - and that’s a lot of responsibility. Our work for the Kings has span the spectrum, but we’re most proud of work to help them secure naming sponsor, Golden 1 Credit Union, for their new arena.- Driving Under the Influence Sober Moment
Driving Under the Influence Sober Moment
Even in the midst of Uber and Lyft, deaths from driving under the influence are still at the top of the list of all deaths from automobile crashes and it’s not just from the influence of alcohol. Pot and prescription meds are not so slowly becoming the influence of choice. un/common has addressed all of these issues for the State of California.- Travel Smarter Campaign
Travel Smarter Campaign
In California, the train had an inferiority complex – “old, outdated, unreliable” were common references. A campaign showing Amtrak California as modern, progressive and superior to other forms of transportation boosted overall ticket sales and returned $1.70 for every ad dollar spend. Perhaps even more impressive was that first-time ridership grew 85%, attracting an entirely new demographic to train travel and fueling continued viability of mass transportation in our “car loving” state.- Blue Ribbon Campaign
Blue Ribbon Campaign
With dropping attendance and a product that many people cited as “not for me”, fairs, in general, were losing their ability to compete against the wide array of entertainment options available and the CA State Fair was no exception. Beyond the creative that told a new story about the State Fair, the media and public relations needed to speak to a new audience. In addition to more than doubling their social media fan-base, the 2014 State Fair saw the largest attendance it has had in six years and set an all-time record for food and beverage sales.- To Be Yourself Campaign
To Be Yourself Campaign
Arden Fair is more than a mall, it’s a place to gather and a place that represents the incredible diversity of the Sacramento community. Arden Fair came to us with the task of telling that story and we came back with “a to Be Yourself”.- Golden 1 Center Marketing Campaign
Golden 1 Center Marketing Campaign
Dubbed “the most connected venue in sports”, the Golden 1 Center is more than a building, it’s a movement. A movement that Sacramento is well on it’s way to become the Next Great American City. #SacramentoAmplified- DUI doesn't just mean booze PSA
DUI doesn't just mean booze PSA
Even in the midst of Uber and Lyft, deaths from driving under the influence are still at the top of the list of all deaths from automobile crashes and it’s not just from the influence of alcohol. Pot and prescription meds are not so slowly becoming the influence of choice. un/common has addressed all of these issues for the State of California.- Distracted Driving PSA
Distracted Driving PSA
Our phones are like an appendage. We barely put them down to use the restroom, which is why more and more automobile deaths can be traced back to text or call. As tragic as the fatalities are, our marching orders were to get away from that kind of messaging. Most think we’re invincible anyway.- Tahoe Blue Marketing Campaign