- Naked Brand Collateral
- Red Wine Relax Campaign
Red Wine Relax Campaign
- Tahoe Blue Marketing Campaign
Tahoe Blue Marketing CampaignConceived by a Tahoe businessman who believed there was a vacancy in the high-end vodka market, Glass Agency created a narrative for Tahoe Blue Vodka. It’s a mindset as much as it’s drink. We also launched the product in Northern California, increasing distribution, sales and consumer preference within the first month of activity.
- Blue Ribbon Campaign — 2016
Blue Ribbon Campaign — 2016With dropping attendance and a product that many people cited as “not for me”, fairs, in general, were losing their ability to compete against the wide array of entertainment options available and the CA State Fair was no exception. Beyond the creative that told a new story about the State Fair, the media and public relations needed to speak to a new audience. In addition to more than doubling their social media fan-base, the 2014 State Fair saw the largest attendance it has had in six years and set an all-time record for food and beverage sales.
- More than a Building Campaign